by Fashion Network – 26 November 2018
Moncler marks another step in its international expansion plan announcing the opening of a new single-brand store in Switzerland, in the city of Luzern. The boutique of the Franco-Italian label is spread over approximately 225 square meters. arranged on two levels in St. Grendelstrasse, the heart of city luxury shopping.
As flooring there is alternating the gray Carnic marble and the white “Calacatta”, while the walls are different from floor to floor: in the basement there are elements in cream-colored leather and display niches in brass, white marble and metal; while on the first level, the dark black paneling is in stark contrast to the light marble and burnished brass.
The luxury down jacket brand led by Remo Ruffini is already present in Switzerland in the cities of Zurich, Lugano and Geneva, as well as boasting sales points in exclusive world-famous ski resorts such as St. Moritz, Zermatt, Crans Montana, Gstaad and Verbier.